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How to Start a House Cleaning Business: A Complete, Practical Guide for First-Time Entrepreneurs

If you want a business you can launch quickly, run from home, and scale to a full-time income, a house cleaning business checks all the boxes.

Demand stays steady in every economy, startup costs are low, and you can earn your first dollars within days.

This guide walks you step-by-step from the very beginning… validating your market, choosing services, pricing, legal setup, tools, marketing, hiring, operations, and scaling up so you can go from idea to your first 100 customers with confidence.

Whether you’re a solo cleaner aiming for $4k–$6k/month or building a multi-team maid service doing $50k+/month, you’ll find detailed, actionable steps and examples you can put to work immediately.

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Why a House Cleaning Business Is a Smart First Venture

Residential cleaning is a resilient, repeat-purchase service.

You don’t have to invent demand; you just need to show up reliably, do excellent work, and be easy to hire.

You can start part-time, fit jobs around your schedule, and scale when you’re ready by adding tech, systems, and people.

Most importantly, the unit economics are simple: predictable recurring revenue from weekly, biweekly, or monthly cleans; high customer lifetime value; and strong word-of-mouth when you deliver consistent quality.

Real-world example: A solo operator working five days a week with two 3-hour cleans per day (10 jobs/week) at $150 per standard clean can gross about $6,000/month before expenses. As you build a client base of recurring homes and add small upsells (inside fridge, oven, baseboards, blinds), margins improve, routes get tighter, and your schedule stabilizes.

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Step 1: Define Your Niche and Service Menu

Pick a Clear Starting Niche

“Everyone” is not a niche. Start focused, then expand. Common niches that work:

  • Recurring residential cleaning (weekly/biweekly/monthly): The backbone of predictable revenue.

  • Move-in/move-out cleaning for property managers and landlords: Higher ticket, more intensive, strong in hotter rental markets.

  • Short-term rental turnovers (Airbnb/VRBO): Frequent cleans, fast turnaround, strong systems needed.

  • Eco-friendly/green cleaning: Premium positioning using non-toxic products for families and pets.

  • Post-renovation/contractor clean-ups: Dust-intensive, premium pricing, requires different tools (HEPA vacuums).

Start with one or two niches you can serve exceptionally well. You can always add more once your systems are humming.

Build a Simple, Profitable Service Menu

Think in three layers:

  1. Initial/Deep Clean: First-time visit that resets the home (baseboards, door frames, thicker dust). Priced higher due to extra time and effort.

  2. Recurring Maintenance Clean: Weekly/biweekly/monthly visits that maintain the standard. Priced lower per visit because the home stays cleaner.

  3. Add-on Upsells: Inside oven, inside fridge, blinds, window interiors, patios, laundry folding. Small tasks with strong margins.

Pro tip: Keep your menu concise at the start—too many options create quoting delays and scheduling chaos. Offer 2–3 standard packages plus clearly listed add-ons.

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Step 2: Validate Demand and Map Your Territory

Quick Demand Check (In a Weekend)

  • Search for “house cleaning near me” and “maid service [your city]” and list the top 10 competitors. Scan their Google reviews and note pricing hints and service areas.

  • Browse neighborhood Facebook groups and Nextdoor. Count how many “looking for cleaner” posts appear weekly.

  • Call three real estate agents and two property managers; ask if they need reliable cleaners (especially for move-outs).

  • Drive the area you intend to serve and note housing density, new subdivisions, and neighborhoods with dual-income families (high fit for recurring cleans).

You’re looking for: a steady stream of online requests, multiple active competitors (a good sign), and neighborhoods where travel time between jobs can be short.

Define a Tight Service Area

Early on, time is money.

A 25-minute drive each way quietly kills your day.

Draw a primary service zone (15–20 minutes from your base) and a secondary zone with a travel fee.

As your client density grows, your routes tighten and daily capacity rises without adding hours.

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Step 3: Choose a Business Name, Legal Structure, and Insurance

Name and Brand Basics

Pick a name that’s easy to spell, available as a domain, and aligns with your niche (e.g., “GreenNest Home Cleaning,” “Maple & Shine Maid Co.”).

Check domain availability and do a quick search to avoid local conflicts.

Legal Structure

Many start as an LLC for liability protection and simplicity.

If it’s just you at first, a single-member LLC taxed as a sole proprietorship keeps paperwork light.

As you grow, talk to a tax pro about S-Corp election to reduce self-employment tax on profits.

Licenses, Taxes, and a Business Bank Account

  • Obtain any required local business license.

  • Get an EIN (free) and open a separate business bank account to keep bookkeeping clean.

  • Set aside 25–30% of profit for taxes unless your tax professional advises otherwise.

Insurance You Actually Need

  • General Liability (typically $1M): Protects against property damage and injuries.

  • Janitorial Services Bond: Reassures clients against theft claims.

  • Workers’ Comp: Required when you start hiring employees (rules vary by state).

  • Commercial Auto or at least a policy rider if you brand your vehicle or carry significant equipment.

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Step 4: Buy Only the Equipment You Need (Starter Kit)

You don’t need a warehouse of chemicals. Start lean with reliable, pro-grade basics that deliver consistent results:

  • Vacuum with attachments (preferably HEPA for allergy-sensitive homes).

  • Mops (flat mop + microfiber pads) and a bucket with a wringer.

  • Microfiber cloths (color-code for bathrooms, kitchens, dusting).

  • Scrub brushes (grout brush, detail brush, non-scratch pad).

  • Extendable duster for ceiling fans and high corners.

  • Cleaning solutions:

    • All-purpose cleaner (pH-neutral for most surfaces)

    • Glass cleaner

    • Bathroom disinfectant (EPA-registered)

    • Degreaser for kitchens

    • Stainless steel polish

  • Personal protective gear (gloves, knee pads, mask for heavy dust).

  • Caddy to carry supplies room to room.

  • Extras: magic erasers, razor scraper (with care), grout pen for touch-ups, trash bags.

Estimated starter cost for solo operator: $300–$800.

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Step 5: Pricing That Protects Your Profit

How to Price Your First Jobs

You’ll see cleaners charge by the hour or by the job.

By-the-job (flat rate) is better long-term: clients know the price upfront; you keep the upside of efficiency; you’re insulated from “clock watching.”

But to build your flat rates, first understand your hourly target.

  1. Decide your target billable rate (what the business needs to earn per hour of cleaning time). For a solo cleaner aiming for profit, a common target is $45–$60/hour.

  2. Estimate how long the job should take.

  3. Multiply hours × target hourly = your flat rate.

Example: A 3-bedroom, 2-bath initial clean may take 4.5 hours solo.

At $55/hour, your price = 4.5 × 55 = $248 (round to $249).

The recurring biweekly clean might take 2.75–3 hours = $165 flat.

Initial vs Recurring Rates

  • Initial/Deep Clean: Typically 1.5–2.5× the recurring price, depending on condition.

  • Recurring Cadence: Weekly ~10% less time than biweekly; monthly ~15–25% more time than biweekly due to buildup.

Transparent Minimums and Fees

  • Set a minimum job price (e.g., $129–$159) so small homes still work.

  • Add clearly stated travel fees for out-of-zone jobs.

  • Charge late cancellation fees (e.g., 50% if canceled within 24 hours) and lockout fees (arrive and can’t access).

Beware the “Hourly Rate Trap”

If you do charge hourly for unusual projects, set a 2-hour minimum and clear scope boundaries. For standard residential maintenance, flat rates win.

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Step 6: Scope of Work and Repeatable Checklists

Create Room-by-Room Checklists

Checklists are your quality insurance.

They prevent misses, make training easier, and keep recurring homes consistent.

Example structure:

  • Kitchen: Countertops cleaned and sanitized, sink and faucet polished, exterior of appliances wiped (fronts/handles), microwave inside/out, stovetop degreased, cabinet spot-clean, backsplash, light switches, empty trash, floors vacuumed and mopped.

  • Bathrooms: Tub/shower scrubbed and descaled, grout lines brushed, toilet (inside/out/base), mirrors, countertops and fixtures polished, towel fold, trash emptied, floors vacuumed and mopped.

  • General Areas/Bedrooms: High-to-low dusting (fans/vents), light fixtures, window sills, baseboards (as needed on rotation), furniture dusted, glass doors, light switches, make beds, floors vacuumed and mopped.

Rotational Tasks

To balance time and sparkle, include rotational deep tasks in recurring cleans (e.g., week A: baseboards; week B: blinds; week C: doors/frames).

This keeps homes “hotel fresh” without blowing up the schedule.

Add-On Menu With Time Estimates

Publish time estimates for popular add-ons so scheduling stays tight:

  • Inside oven (30–45 min)

  • Inside fridge (30–45 min)

  • Blinds (30–60 min depending on quantity)

  • Window interiors (10–15 min per standard window)

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Step 7: Booking, Scheduling, and Software

Keep Booking Frictionless

Every barrier costs you leads. Offer at least two ways to book:

  • Instant online booking (preferred): A simple form that captures address, beds/baths, preferred date, and auto-calculates a quote.

  • Call/Text to book with a friendly, responsive script.

Choose Simple Tools to Start

  • Calendar: Google Calendar works at first; graduate to a cleaning CRM when your schedule fills.

  • Payment: Card on file through Stripe or a CRM; avoid cash/checks when possible.

  • Invoices and receipts: Automatic via your CRM or accounting app (e.g., QuickBooks).

  • Communication: Text confirmations, day-before reminders, “on the way” messages.

Routing and Time Windows

Cluster jobs geographically by day (e.g., “Northside Tuesdays”).

Offer arrival windows (e.g., 9–11am) and send a text when you’re en route.

Keep buffer time for drive and surprises—new homes, pets, or extra buildup can add 15–30 minutes.

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Step 8: Build a Trust-Centric Brand and Website

What Your Website Needs (No Fluff)

  • Clear headline: “Reliable Biweekly House Cleaning in [City]. Book in 60 seconds.”

  • Social proof: Real reviews, before/after images, badges (insured, background-checked).

  • Service area map and zip codes.

  • Menu with transparent pricing examples or ranges.

  • Instant booking form and phone number at the top.

  • FAQ covering supplies, pets, satisfaction guarantee, cancellations.

Local SEO Essentials

  • Claim and fully complete your Google Business Profile (GBP): categories, services, service area, hours, photos, and a handful of posts.

  • Ask every happy client for a Google review (send them the direct link).

  • Build a few local citations (Yelp, Nextdoor, Angi, Chamber of Commerce).

  • Create service pages (e.g., “Move-Out Cleaning in [City]”) with unique content and your checklists.

Before-and-After Photos

Invest in good “after” photos. Clean a friend’s home for free in exchange for photos and a review.

Same lighting, same angle, side-by-side collage. Visual proof sells.

Step 9: Marketing That Actually Books Jobs

Start With Fast, Low-Cost Channels

  • Neighborhood Facebook groups: Share a helpful post (“Spring dust checklist”) with a soft call to action. Never spam.

  • Nextdoor: Post every few days with tips and gentle offers.

  • Door hangers and postcards: Target a few subdivisions near your base; include an introductory offer and QR code to book.

  • Realtor and property manager outreach: Offer a one-page rate sheet and 24–48 hour turnaround commitment for move-outs.

  • Referral seed list: Text 20 friends/clients: “Hey! I just opened spots for biweekly home cleaning in [Area]. If you know anyone who’d love a reliable, insured cleaner, can you connect us?”

Paid Ads You Can Control

  • Google Ads (Search): Bid on “house cleaning [city]” and “maid service [city].” Use call extensions and a simple landing page. Track conversions.

  • Local Services Ads (LSAs) by Google: These pay-per-lead ads show above search results and heavily feature your reviews.

  • Facebook/Instagram Ads: Effective for seasonal promos (spring cleaning, post-holiday resets). Keep geo-targeting tight and use your best before/after photos.

Offers That Convert Without Killing Margin

  • “$40 off your first recurring clean when you schedule biweekly service.”

  • “Free inside oven with your initial deep clean (this week only).”

  • “Neighbor discount: share a time block on your street and each save 10%.”

Tie offers to recurring commitments whenever possible. The goal isn’t a cheap one-off; it’s a long-term client.

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Step 10: Sales Scripts and Handling Objections

Quick Phone Script (Adapt and Memorize)

“Hi, this is [Name] with [Company].

I can help with that! Could I grab the basics—number of bedrooms and bathrooms, square footage if you know it, and whether you’re looking for a one-time deep clean or ongoing?

For first-time visits we do a thorough reset (baseboards, fans, detailed bathrooms/kitchen) and then keep it clean on a recurring cadence.

Based on homes like yours, the initial is typically around [$X–$Y] and if you get on a recurring schedule it is [$A–$B].

I have an opening this [Day] between 9–11am. Would you like to book that window?”

Common Objections

  • “You’re more expensive.”
    “We focus on consistency, safety, and trust—insured, background-checked, and a detailed checklist every visit. Our crews are trained to protect your surfaces. Most clients tell us the reliability and quality are worth it.”

  • “Can you come Saturdays?”
    “Our regular routes run Monday–Friday, which helps keep prices fair. We can sometimes accommodate a special Saturday for move-outs with a small fee.”

  • “What products do you use?”
    “We bring professional, surface-safe products and HEPA vacuums. If you prefer green-only, we have an all-eco option. We can also use anything you provide for sensitivities.”

Close With Confidence

Offer a time window, take the address, and collect a card on file to secure the booking. Send a confirmation email/text immediately.

There is software for these emails and texts you can use once you start making some money.

It’s highly worth it because it can automate that part of the process freeing you up to book and close more jobs.

Step 11: Deliver a 5-Star First Clean

The Arrival

  • Text “On our way” 20–30 minutes before.

  • Arrive in a clean shirt with your logo, shoe covers ready, and a tidy caddy. First impressions matter.

  • Do a 2-minute walk-through to confirm priorities (e.g., “The kids’ bathroom needs extra attention, and please skip the home office.”).

During the Clean

  • Work top to bottom, left to right.

  • Follow your checklist.

  • Protect surfaces: check manufacturer guidance for natural stone, real wood, and specialty finishes.

The Finish

  • Do a final sweep of each room (lights on, quick look from doorway).

  • Snap a few after photos (with permission).

  • Place a small thank-you card and ask for feedback: “If we earned 5 stars today, would you mind leaving us a quick Google review? It helps a lot.” Provide the link via text.

Satisfaction Guarantee

Promote a “24-hour happiness guarantee.”

If they’re not thrilled, you come back to fix it—no debate.

Fewer than 2% will use it, but everyone values the promise.

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Step 12: Policies That Save You Headaches

Publish these in your welcome email and website FAQ:

  • Access: Smart lock code preferred; we can keep a key securely if needed.

  • Pets: We love them; please secure any anxious pets. We don’t clean litter boxes or pet messes requiring biohazard protocols.

  • Cancellation: 24-hour notice; otherwise, 50% late cancellation fee.

  • Lockout: Full minimum fee if we arrive and can’t access.

  • Payment: Card on file billed same day; receipts emailed automatically.

  • Breakage: We’re careful; if we break it, we fix or replace it. Please secure sentimental or high-value fragile items before service.

  • Safety: We don’t climb above 2-step ladders, move heavy appliances, or clean mold/infestations.

Clear policies set expectations and prevent “surprise” disputes.

Step 13: Hiring and Training When You’re Ready to Grow

When to Hire

If you’re consistently turning away jobs or working more than 35 billable hours/week, it’s time.

Even one part-time cleaner can enable an extra $3k–$5k/month in revenue.

Employees vs Independent Contractors

  • Employees (W-2): You control schedule, methods, and provide training. Stronger quality control, often required as you scale.

  • Contractors (1099): More flexible, but legal risk if you treat them like employees. Many states are strict; consult a local HR/attorney before going the contractor route.

The Hiring Funnel

  1. Simple application (name, experience, weekday availability, driver’s license, can lift 25–30 lbs, likes pets).

  2. Phone screen (10 minutes) to assess reliability and communication.

  3. Paid working interview (2–3 hours) alongside you to evaluate pace, detail, and attitude.

  4. Background check and references.

  5. Offer with clear pay, schedule, and growth path.

Training Plan (Week 1–2)

  • Day 1: Orientation, policies, safety, product training, and shadowing.

  • Days 2–5: Hands-on practice room by room with your checklist.

  • Week 2: Gradual independent rooms, quality checks, and speed targets.

  • Ongoing: Monthly refreshers, rotating “quality captains” who audit jobs.

Pay and Incentives

  • Competitive base hourly or per-job pay.

  • Team bonus tied to on-time starts, 5-star reviews, and zero callbacks.

  • Mileage reimbursement or company vehicle as you grow.

  • Paid time off after tenure milestones improves retention.

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Step 14: Systems, SOPs, and Quality Control

Core SOPs to Document

  • Opening routine (vehicle check, inventory count, day’s route).

  • Arrival and walk-through script.

  • Room-by-room cleaning steps (with photos).

  • Add-on protocols (inside oven, fridge, blinds).

  • Closing routine (final sweep, trash removal, “house ready” check).

  • Incident handling (breakage, lockout, pet issues).

  • Review solicitation via SMS template after each job.

Put SOPs in a shared folder or a lightweight wiki. Keep them short, visual, and updated monthly.

Quality Audits

Randomly spot-check 1–2 homes per week.

Use a 20-point scorecard (dusting thoroughness, bathroom shine, floor edges, mirror streaks).

Share feedback the same day with coaching, not criticism.

Step 15: Financials and Simple Forecasting

Know Your Key Numbers

  • Average job value (AJV): Total revenue / number of jobs. Aim to grow via recurring and add-ons.

  • Job time: Track actual minutes to ensure flat rates are profitable.

  • Gross margin: (Revenue – direct labor – supplies – payment fees) / Revenue. Solo can target 60–70%; with employees 40–55% is common.

  • Customer acquisition cost (CAC): Ads + marketing / new customers acquired.

  • Lifetime value (LTV): AJV × average number of visits per customer. Recurring clients with 12+ visits/year have excellent LTV.

A Simple Starter Budget (Solo)

  • Revenue: 10 jobs/week × $150 = $1,500/week (~$6,000/month).

  • Direct costs: supplies ($150), fuel ($200), payment processing (3% ≈ $180).

  • Overhead: phone, software, insurance, marketing (~$400–$700).

  • Estimated net before taxes: ~$4,700–$5,100/month.
    As you add staff, your margin percentage drops, but your owner profit can rise with volume and efficient routing.

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Step 16: Safety, Surfaces, and Special Situations

Surface Safety Cheats

  • Natural stone (granite, marble): Avoid acidic cleaners; use pH-neutral.

  • Hardwood: Minimal water; microfiber damp mop.

  • Stainless: Wipe with grain; avoid abrasive pads.

  • Glass: Two-towel method (one wet, one dry) to prevent streaks.

  • Painted walls/doors: Spot-clean gently; magic erasers can remove paint finish—test first.

Pets and Allergies

Ask about allergies and sensitivities. Offer a green-only option. Confirm pet arrangements (crated, separate room, or friendly).

What Not to Do

No mold remediation, biohazard cleanup, exterior window exteriors above ground floor, or moving heavy furniture. Refer specialists.

Step 17: Offer Add-Ons and Packages to Boost Profit

High-Margin Add-Ons

  • Inside fridge/oven

  • Blinds and baseboard detail

  • Interior windows and tracks

  • Garage sweep and cobweb removal

  • Laundry fold-and-put-away (timeboxed)

  • Organization “power hour” for kitchens or bathrooms

Bundles

  • “Kitchen Refresh”: Deep stovetop + microwave + inside oven + stainless polish.

  • “Bath Bliss”: Descale glass, deep grout scrub, shower track detail, fan vent dusting.

  • “Moving Day Rescue”: Appliances in/out, cabinets inside, baseboards, blinds, and floor edges.

Use bundles in seasonal promotions (spring clean, back-to-school, holiday reset).

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Step 18: Turn Happy Clients Into Automatic Referrals

Referral Engine in Three Steps

  1. Deliver a “wow” first clean and consistent follow-ups.

  2. Ask every happy client for a review with a direct link.

  3. After the second visit, send: “We love having you with us! If you refer a neighbor and they book recurring, we’ll credit you $50 on your next clean.”

Track referrals in your CRM and apply credits automatically.

Mention the program at the end of every satisfied service text.

Step 19: 90-Day Launch Plan (Day-by-Day Highlights)

Days 1–7: Foundation

  • Choose name, register LLC, open bank account.

  • Purchase starter kit and assemble checklists.

  • Build a one-page website with booking form and claim your Google Business Profile.

  • Draft policies and sales script.

Days 8–21: Demand and First Clients

  • Post on Facebook/Nextdoor; DM five property managers/realtors.

  • Deliver 500 door hangers in two subdivisions.

  • Run a $10–$20/day Google Search campaign for “house cleaning [city].”

  • Book 5–10 first-time cleans; photograph before/afters; collect reviews.

Days 22–45: Systemize and Fill the Calendar

  • Cluster routes by neighborhood.

  • Add online booking to the site with instant pricing ranges.

  • Create two seasonal promotions and a referral program.

  • Hit 10–15 jobs/week; refine time estimates.

Days 46–90: Prepare to Scale

  • Document SOPs; test a part-time helper on your busiest day.

  • Turn on Local Services Ads by Google if reviews ≥ 10.

  • Tighten recurring base; aim for 60–70% recurring jobs.

  • Quarterly goal: 30–40 recurring homes with a waitlist.

Step 20: Tools and Light Tech Stack (Start Simple, Upgrade Later)

  • Phone & Texting: A dedicated business number with text templates for confirmations.

  • Payments: Stripe or your CRM’s card vaulting; automatic invoicing.

  • CRM/Scheduling: A cleaning-focused app can centralize quotes, jobs, clock-in/out, and review requests once you outgrow spreadsheets.

  • Accounting: QuickBooks or a bookkeeper for monthly close and sales tax where applicable.

  • Photo Management: A shared album tagged by client for before/afters and quality checks.

If a tool doesn’t save time this month, skip it until it will.

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Step 21: Branding Touches That Make You Referable

  • Uniforms: Matching tees or polos with logo; clean, simple.

  • Vehicle magnet or wrap: Mobile billboard; keep it tasteful and readable at 30 feet.

  • Leave-behind card: Thank-you note with a fridge magnet and your review QR code.

  • Scent signature: A subtle, consistent fresh scent on exit (avoid overpowering).

  • Seasonal small gifts: A microfiber cloth with your logo during spring clean season costs little and gets used often.

Step 22: Common Mistakes to Avoid

  • Underpricing initial cleans. If you don’t reset the home properly, every recurring visit will run long.

  • Driving all over town. Pick a compact footprint and cluster days.

  • Skipping checklists. “Freestyle” cleaning leads to misses and callbacks.

  • No-show or late communication. If you’re running behind, text proactively. Clients forgive delays, not silence.

  • Saying yes to everything. Special requests are fine—but price them and schedule them, don’t squeeze them into a tight window for free.

Step 23: Simple Compliance and Recordkeeping

  • Keep client keys and codes in a secure, encrypted system (no addresses on physical key tags).

  • Track chemical Safety Data Sheets (SDS) for your products in a digital folder.

  • Document all incidents the same day (photos + brief notes).

  • Retain receipts and categorize expenses monthly.

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Step 24: Scaling Beyond Yourself

From Solo to Two Teams

  • Hire a part-time cleaner to pair with you on big days.

  • Cross-train so either person can lead a job.

  • When demand supports it, split into Team A and Team B with their own routes.

  • Add a Quality Lead (senior tech) who audits and trains one day per week.

Manager and Office Support

At ~$40k–$60k/month revenue, consider a scheduler/dispatcher (part-time), and a field manager to handle training, supplies, and audits.

This frees you to focus on marketing, partnerships, and recruiting.

Expand Services or Territory

Only after you have stable recurring routes and strong reviews should you add new services (organizing, carpet cleaning via subcontractor) or new ZIP codes. Grow depth before width.

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Step 25: Your House Cleaning Business Launch Kit (Copy/Paste)

Sample Website Headline

“Spotless, Reliable House Cleaning in [City]. Book Your Deep Clean in 60 Seconds.”

Confirmation Text Template

“Hi [Client], we’ve got you booked for [Date, Window]. We’ll text when we’re on the way. If you need to adjust anything, just reply here. —[Company]”

Review Request Text

“Thanks again for choosing us today! If we earned 5 stars, would you leave a quick Google review? It helps neighbors find us: [short link]”

Basic Service Checklist (Condensed)

  • Kitchen: Counters, sink/faucet, exterior appliances, microwave in/out, stovetop, backsplash, cabinet spots, trash, floors.

  • Baths: Shower/tub, grout, toilet in/out/base, counters, mirrors, fixtures, trash, floors.

  • Living/Bedrooms: High-to-low dust, fans/vents, sills, baseboards (rotation), mirrors, switches, furniture, beds, floors.

Policy Snippets

  • “Cancellations within 24 hours incur a 50% fee; lockouts are charged at the minimum service fee.”

  • “We carry liability insurance and bonding for your peace of mind.”

  • “Please secure pets that may be anxious with visitors.”

Introductory Offer (Tie to Recurring)

“$40 off your initial deep clean when you begin biweekly service by [date]. Mention code WELCOME40.”

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Frequently Asked Questions

Do I have to bring my own supplies?
Yes—showing up fully equipped builds trust and consistency. For sensitivities, we can use specific products you provide.

Can I get a quote by phone?
Yes, for most homes. We’ll ask a few questions (beds/baths, approximate size, last professional clean) and give a clear price range. Unusual projects may require a quick walkthrough or photos.

What if I’m not happy with something?
Tell us within 24 hours and we’ll come back to make it right. We want you thrilled every visit.

Do you clean during business hours or evenings?
Regular routes run Monday–Friday, 8–5. Limited evening or Saturday slots may be available for move-outs.

Are you insured and bonded?
Yes. We carry liability insurance, bonding, and workers’ comp for employees.

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Your Next Three Actions (Start Today)

  1. Pick your niche and area. Write down your service zone and three core services.

  2. Set your starter prices. Choose your target hourly (e.g., $55) and convert to flat rates for initial and recurring.

  3. Book your first five cleans. Post in one neighborhood group, message two realtors, print 100 door hangers, and turn on a small Google Ads campaign for “house cleaning [city].”

Show up on time, do outstanding work, ask for the review, and deliver consistent quality.

That’s the formula.

With tight routes, clear checklists, and friendly communication, you’ll build a reliable recurring client base and a business that grows with you; one beautifully cleaned home at a time.

Other Interesting Articles:

How to Make Money with AI and GAI
How to Start a PROFITABLE Gutter Cleaning Business

If you’d like a personal relationship with Jesus Christ, visit our salvation page.

God Bless,

Jason and Daniele

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